On was created in Switzerland with one goal in mind: to revolutionise the feeling of running, be it on the road or in the mountains (trail running).
For this reason, the company has worked tirelessly to produce innovative and perfectly-balanced shoes, at the same time guaranteeing a soft landing and an explosive 'bounce'. Since its onset in 2010 On has achieved many goals, and has won several international awards for the design and technological innovation of its products.